the Taipei Lunar New Year

Beginning in 1996, the Taipei Lunar New Year Festival now marks thirty years. This Event was originated from Dihua Street, the place where first provide products and material of Lunar New Year food around the world. Also, this street is considered the most festiv street throughout the Lunar New Year. In order to look to the future, The Taipei Lunar New Year Festival 30th Anniversary carry three main highlights: “30th New Year's Greeting ,” “30th Purchasing ,” and “30th Getting Around”. It keeps seeking to improve the shopping quality and stimulating consumption, inviting people experience a more comfortable and convenient Lunar New Year Festival.

30th New Year's Greeting

Taipei Lunar New Year Festival X 57ART

To celebrate the 30th anniversary, the festival has partnered with the popular artist-Wu Chi to create giant inflatable art pieces! Inspired by Dadaocheng’s four primary businesses— tea, cloth, dry goods and cakes, these art pieces offers striking designs ideal for pictures. The installations consist of “Yuanbao Mushroom,” “Dating Under the Moon,” “Fabric Flower Snake,” “Pastry Blossom,” and “Having a Cup of Tea.” Come to Taipei Lunar New Year Festival now to find them and give yourself a nice picture!

Lucky Snake Delivers Joy – Complete Challenges to Win Prizes

Over 10,000 prizes and 17 days non-stop handcraft activities! Complete designated tasks to have a chance to win exclusive “30th Anniversary Snake Type Lucky Money Red Envelopes!

30th Anniversary Snake Type Lucky Money Red Envelopes – Fortune Snake Lucky Money

The shape of “Fortune Snake” are like to colorful ribbons. To celebrate the 30th anniversary, it pose itself into the number “30”. The Taipei Lunar New Year Festival wants to share these red envelopes with you, spreading good fortune and blessings for a joyful year ahead. In addition to joining the “Lucky Snake Delivers Joy”, you can also participate in the “Street Walking” events to feel the vibe! For more information, please follow the fan page of TCOOC closely! ※ For more details, please check the “30th Getting Around” page.

30th Purchasing

Discounts from Hundred Stores On/Off Line Anniversary

Ten main shopping districts of Lunar New Year assemble hundreds distinctive stores to provide limited-time discounts to make shopping more fun. For more details, please check the “Hundred Stores Discounts” page.

Taipei Lunar New Year Festival X momo.com

momo.com brings you the Online Taipei Lunar New Year Festival 2.0. During the period of the festival, momo.com will live streams and creates group buying.

30th Getting Around

Taipei Lunar New Year Festival Shuttle Buses

From January 11, 2025 to January 27, 2025, specialized shuttle buses will offer flawless mobility between shopping districts. What’s more, to celebrate the 30th anniversary, everybody whose ID number includes the digits “3” and “0” has a chance to win a “Fortune Snake Lucky Money” while taking the shuttle!

The Lunar New Year Festival Street will be Entirely Smoke-free

In order to provide a more comfortable shopping environment, The Taipei Lunar New Year Festival will launch its first-ever smoke-free trial area during the event.